Client:
Chapman University, Roger C. Hobbs Institute
(On staff with Idea Hall)

ASSIGNMENT:
Postcard Design

Programs Utilized:
Adobe Acrobat, Photoshop, and InDesign

Lead Time:
1 week

Idea Hall was hired to create a direct mail piece to promote the Roger C. Hobbs Institute's program entitled "Green Both Ways™", which offers "educational programs and activities that promote the fusion of economic and environmental gains". Design direction was already determined by previous marketing pieces designed by Stephen Fry, Senior Art Director at Idea Hall. I was asked to take this direction and create a postcard used to advertise this program to potential participants.

Postcard Design — Front
Postcard Design — Back